Renault- the next big thing                     

In the past decades, the role of the car has become increasingly important. However, since cities rapidly grow, time becomes more and more precious, and pollution unacceptable, in the future there will be no place for the car in its current condition.  

The car will only be able to survive if it will be able to adapt to its environment.

At the moment, the relationship between a car and its environment is very poor. A car does not add anything to its surroundings, apart from noise, smelly and polluting gases, the danger it causes, the space it takes, the street view it dominates.

The next big thing simply HAS to be a car that interacts with its environment, that participates in a positive way, a car that instead of causing trouble, adds something to its surroundings. Aiming for a harmonious relationship with both its users and its environment, this car will fit in symbiotically.

Moreover, the next big thing has to be a car that allows its users to interact with THEIR environment as well, being both the car and its surroundings. The car will not become a soft and comforting machine that takes over acting and thinking from humans, but a flexible and powerful partner that asks for participation, for fresh thinking, for action!

This car provokes you to take part and widen your horizon. Take the challenge and let your perspective be changed!

February 2004